If your marketing is all about telling people how good your company is or the bells and whistles of your product or service, you are likely missing some great opportunities.

When people respond to the stories you are telling, online or in person, your marketing efforts are working. But it’s like the lottery… you have to tell your stories to get that feedback and stay top of mind.

If your team members aren’t engaged on the social media platforms that are important to your organization, it’s a problem. Why? Because the entire definition of SOCIAL media implies the relationships that people share personally and professionally.

This week, I show you the hand written and wax sealed thank you cards and gifts I give to my biggest clients around Thanksgiving.

How often are you creating your own content on your website and on LinkedIn? If your answer isn’t weekly, you should watch this one.

LinkedIn Creator Mode changes how your profile works and gives you access to tools like LinkedIn Live and Newsletters.

If you are using the default Cover Photo on your LinkedIn profile, it’s time to update and add your personal touch.

In this week’s marketing video, I show you how to create a Mother’s Day graphic in Canva, and then share some gift ideas from Amazon.com!

What does marketing actually mean to you? Things have changed significantly in terms of what we do with our sales and marketing efforts.