Making your next sales conversation feel like old friends – Implementation

January 23, 2023 / in How To, Marketing / by Jason Terry

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Hi friends! This is Part 2 in a mini-series about sales conversations. If you haven’t seen Part 1 where I talk about doing your research, you might want to watch that first.

My goal with this 2-part series is to help you maximize the chances of earning your next client with a simple idea.

Make your next sales conversation feel like old friends catching up.

Now that you’ve learned how to research the company and people involved, it’s to implement. Time to actually go to the meeting! In this video I walk you through how the sales call for my newest blogging client went and how I was able to leverage my research in the conversation. The end result? The conversation was so much fun and we both felt the trust based on so many mutual connections that we have done business with over the years. Oh, and they signed up. :)

So please watch the video and let me know if this is how your sales calls typically go. If not, why? Do you have any other tips to share on how to improve the effectiveness of an initial sales call? The comments below are just waiting for your thoughts and expertise. :) I hope you are having a great week!