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Category: Content Marketing

Was the YouTube journey in 2021 worth it?

The YouTube journey in 2021… Was it worth it?

In my final video for 2021, I asked myself: Was doing a weekly video on YouTube worth it? I share three reasons why it WAS worth it.

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Comments versus Direct Messages on LinkedIn

Comments versus Direct Messages on LinkedIn

This week’s video covers the differences between comments and direct messages on LinkedIn. I talk about strategies for using both!

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Are you staying silent while your competitors tell their stories?

Are you staying silent while your competitors tell their stories?

In my video this week, I share with you the top 5 excuses that I hear as to why companies aren’t blogging or leveraging LinkedIn.

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Image Copyright Matters : CC0 Licensing is the way to go

Avoid image copyright legal problems with CC0 Licensing.

If you do a Google image search and take what you find to use on your website, you really need to watch my video this week.

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What happened LAST week could be your story THIS week.

What happened LAST week could be your story THIS week.

One way to come up with story ideas for your blog, videos or status updates is to look at your calendar for the previous week!

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Marketing: Consistency is Important

Consistency is important. Will you hit the mark weekly?

One of the most important things in marketing is consistency. Likes and comments are great, but it’s powerful to share your own stories.

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Taking pictures for blog posts

Capturing the moment… even in Hawaii.

I’ve talked in the past about thinking like a blogger… looking for situations in your daily life worth talking about. Your company wins an award. Your team volunteers for a not-for-profit together. Or a vendor delivers new office furniture. There are so many opportunities to keep your connections up to speed on what you’re doing […]

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Everyone Loves a Good Case Study

Author: Mic Johnson, talking about the power of a well-written case study.  One style of writing most people like to read is a well-written case study. Ironically, I’ve been blogging for the better part of the last eight years and I haven’t written many case studies myself. Leave it to my wife Missy to “one up” […]

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Send an email newsletter.

Here’s an easy way to turn your weekly blogging efforts into an email newsletter.

Author: Jason Terry Hello friends! It’s Jason with another thought provoking story from Blue Gurus. (I hope I don’t fail you!) The majority of our clients are telling stories on a weekly basis. Updates are pushed out to their social media sites that link back to the stories on their website. Through this process they’re […]

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