Author: Mic Johnson, talking about the power of a well-written case study.  One style of writing most people like to read is a well-written case study. Ironically, I’ve been blogging for the better part of the last eight years and I haven’t written many case studies myself. Leave it to my wife Missy to “one up” […]

By Jason Terry, talking about blogging and using pictures as the starting point for your next blog post. Something everyone struggles with when it comes to blogging is finding inspiration for your next great story. A story that’s heart warming. Or scary. Maybe chuckle inducing. But most importantly, interesting. Blogging 101: Start With a Picture […]

Author: Jason Terry, talking about Social Media ROI. Our audience regularly asks for real world stories about social media efforts turning into measurable revenue. In other words, is it worth the time to connect with people on social media sites. And then tell them stories (through blogging) to stay top of mind? The answer is […]

Author: Jason Terry Hello friends! It’s Jason with another thought provoking story from Blue Gurus. (I hope I don’t fail you!) The majority of our clients are telling stories on a weekly basis. Updates are pushed out to their social media sites that link back to the stories on their website. Through this process they’re […]

Author: Jason Terry A couple of weeks ago, I was working with Avid Communications (one of our blogging clients) and particularly loved one of the stories they wrote. The title of their blog post is, “three good reasons for writing our own blog posts instead of curating content or hiring ghostwriters.” This picture shows the […]

Author: Jason Terry (with great help from Mic Johnson!) The very first blog post for Blue Gurus was an article I wrote and published on March 18th, 2009. That was the month Blue Gurus first opened for business. The title of that first post was “The Power of LinkedIn.com” and what was true then is […]

Hello Blue Gurus blog readers…It’s Mic here with something that’s been on my mind for…well…the last 20 years or so! It’s a story I’ve referenced countless times to clients and it goes back to my junior year in college at The University of Kansas. Our Organizational Communications professor was telling us how the company 3M […]

Hello friends! It’s Jason with this week’s blog post. Real World Stories of Blogging Making Things Happen One of our goals for our blog this year is to tell more real world stories about the work we do. Over the past couple of weeks, I’ve heard some great stories from our clients about things that […]

Post author: Mic Johnson I recently received a tweet from my good friend Doug Seaberg with a link and the words… “I installed it and it is terrific.” When I clicked the link, it took me to an article with a video that talked about a sweet new keyboard called GBoard for iPhone users. In short, GBoard: -Allows […]