Post written by Mic Johnson
Blogger|LinkedIn Trainer|WordPress Content Guy|Social Coach|Rational Optimist|Jayhawk Fanatic|Cancer Volunteer
We added the video above to the LinkedIn Training page of our web site recently.
This is the third post in a blog series highlighting the videos we’ve done for our web site. We’ve gotten great feedback on both previous posts in this series, Blog Series, Part 1: Why We Added Video To Our Web Site, and Blog Series, Part 2: WordPress Web Development.
Most people have commented on how professional the videos look and that our passion really comes through. We’ve also gotten plenty of comments about how strikingly handsome we are and how we should be in movies. (hey, a guy can dream, right?)
We hope our stories around how these videos came together inspire you or your company to start thinking seriously about how video can enhance your online presence and help your business grow!
This video was the second of three videos that were captured in a one hour session of “takes” with Mike Snell at Blue Wall Design, the video production company that caters to small and medium sized businesses.
We went back and forth on the most important elements we wanted to cover in the video. One of the challenges was realizing that we wanted the video to be around 2-3 minutes long. Jason and I can both can be a bit long-winded, so we had to really challenge ourselves to be informative….and brief.
When we were done shooting, Mike worked his editing magic, incorporated graphic elements, music, etc. and got the finished product back to us in about a week.
We believe that professional videos are important because anyone can take a flip cam and shoot a video, but being able to have an expert like Mike to put some polish around it was money well spent.
We’ve already begun to share these videos with people that are interested in doing business with us. We’ve found that the videos not only quickly summarize our services, but they also let people that have never met us get a feel for our passion and personalities.